Underwriting Information            Call For Papers                         Annual Online Awards

Call For Papers & Awards Submissions - April 7th Deadline

Submissions must be in a word format and emailed to staff@otalliance.org.  Please include contact information for proposed speakers. 
All submissions are the property of OTA.  Accepted speakers will receive a no-charge delegate pass including pre-conference workshops and briefings.    Papers and Presentations are being reviewing in the following areas:

Area of focus:

• Online trust

• Data governance

• Privacy & Safety

• Brand protection

• Fraud detection

• Incident & consumer response

• Identity, Authentication and Reputation

 Important Notes

•  Priority will be made for submissions from OTA members

• All presentations must use the OTA template and follow speaker guidelines

• All accepted presentations will be posted on the OTA site

• Submissions should be in the PAR format, (Program, Action Taken and Results)

• Submissions need to include a key brand, commerce site or online service

• Session need to have actionable content for the target audience of Marketing, Public Policy and Security Professionals.
  

 Topics under consideration

• State of the State on Email Authentication & EV SSL Certs - Are they working?
• Redefining Opt in - Setting frequency and relevance standards
• Internet safety and security trends - Myths & Realities
• Online Advertising - Keeping consumers and your business safe from online exploits
• Data security, governance and breaches - Best practices and a CEO's nightmare!
• Online profiling - Who benefits?
• Phreaking, Phishing, Whaling & Pharming - What is next?
• Redefining privacy to intrusions
• Update on trusted downloads and enhanced validation certificates
• Industry Scorecard - Best Practices for ISPs and email providers
• Enhancing your online reputation - improving shopping cart results!
• Protecting your employees from online threats and social engineering exploits
• Domain defense strategies protecting your brand and taking down deceptive websites

Training Workshops - OTA will be hosting curriculum based training on a range of topics on Thursday September 23.  Multiple workshops will be held concurrently from 9:00 - 12:00, and 1:00 - 5:00.  The following is a summary of proposed workshops:

• Implementing a data breach & incident readiness plan

• Email authentication – Business value, operational considerations & technical implementation

• Working with law enforcement  - Forensics 101  - dos and don’ts

• Tools for self regulation of legal and best practice requirements

• Designing your standardized privacy & data collection statement

• Email marketing and regulation compliance best practices

• Fundamentals of a domain and brand management program

• Optimizing email engagement and effective unsubscribe

• Protecting consumers through upgrading site visitors’ browser and security solutions

• Creating an effective megacomunity

Underwriting and sponsorship opportunities.  Coming Soon