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Top 10 Tips To Help Protect
Your Customers from Being Fooled
Voluntary Anti-Bot Code of
Conduct for ISPs Approved
OTA Releases Always On SSL
Whitepaper
OTA Joins White
House Privacy Bill of Rights
Welcome
The Online Trust Alliance’s mission is to develop and advocate best
practices that mitigate privacy and security threats to enhance
online trust, innovation and the vitality of the digital economy.
As the only global non-profit focused on enhancing online trust with
a view of the entire ecosystem, OTA has members representing the
private and public sectors. Members include technology leaders,
social networks, ecommerce, financial institutions, service
providers, government agencies and industry organizations.
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OTA Working Committees
Anti-Malvertising
- To
develop and promote best practices, data sharing and solutions to help protect
consumers and sites from malicious advertising.
Email Authentication
- To address deceptive email and spear
phishing the committee works to promote adoption for
email authentication standards and best practices for interactive
marketers, ISPs, enterprise and government agencies.
Data Protection & Breach
Readiness Planning - The development and
advancement of best practices and prescriptive advice to enhance
data protection practices and promote data loss and breach incident
planning.
International
- To stimulate the online
trust by creating partnerships and cooperating with stakeholders
worldwide. Online trust is an international issue that transcends
individual interests, technology and geographical boundaries.
Programming & Education
- To develop educational priorities,
strategies and curriculum including
the OTA Academy, to provide actionable and prescriptive advice to
help protect online brands, intellectual property and consumers.
Public Policy -
As a 'voice of reason" the committee works
across the ecosystem with industry, business, government and
consumer groups to promote the adoption of balanced legislation,
self-regulation and best practices.
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