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Online Trust Audit and Honor Roll

2016 Online Trust Audit & Honor Roll Report - coming soon

2016 Honor Roll Highlights Webinar Registration - June 28 (8am & 4pm PT)

2016 Honor Roll Methodology - Will Your Site Make The Grade?

2016 Honor Roll Methodology Press Release - March 4, 2016


2015 Online Trust Audit and Honor Roll

2015 Online Trust Audit & Honor Report
Annual audit of nearly 1,000 sites including leading banks, retailers, social, media, news, government and IoT sites.  44% make the grade; yet 45% fail to protect consumers and their data from harm and online threats. - Revised 11/13/15

2016 Presidential Candidiates Audit - September 18

2016 IRS Free e-File Audit and Honor Roll

2015 Recap Presentation & Recorded Webinar (YouTube) - June 23

2015 Online Trust Audit Email Security & Consumer Protection Practices Deep Dive (PDF, released July 7) 
Recorded Webinar (YouTube)

2015 Most Trustworthy Online Retailers - (PDF) Press Release - June 3, 2015
leading retailers embracing consumer protection, security and privacy enhancing best practices

Virtual Press Room 2015 - Releases, Quotes, Photos & More

The Online Trust and Honor Roll Audit is a comprehensive evaluation of a site's and mobile applications best practices in brand and consumer protection, security and privacy.  This annual comprehensive audit underscores the importance of continued monitoring of security and privacy practices and the risks of becoming complacent. Yesterday’s practices and technologies may no longer be applicable or meet today’s regulatory or threat landscape.  Now in its 7th year, the 2015 Online Trust Audit Honor Roll expands to a broader set of privacy and security enhancing criteria reflecting input from over 100 companies, consumer advocates and security professionals.  The 2015 report includes an analysis of the Internet of Things (IoT) segment, focusing on the "connected home" and "wearable technologies".

2015 Methodology    |    2015 Briefing Deck (PDF)    |    Webinar (YouTube)

2015 Methodology Press Release - March 2, 2015

Summary Internet Retailer Top 500

Summary OTA Member Companies


2014 Honor Roll Highlights

Out of nearly 800 top consumer websites evaluated in 2014, 28.8% made the Honor Roll, distinguishing themselves by safeguarding data via best practices in three categories: domain/brand protection, privacy and security. Nearly 70% didn't’t qualify with 52.7% failing in at least one of the three categories. Of equal concern, only 4% of the News/Media segment qualified, raising concerns regarding the data security and privacy practices of the world's largest news and media sites.

Infographic

Charts, Tables & Data

Press Release

Honor Roll Virtual Press Room

Webinar Briefing Video

Webinar Briefing Deck

Industry Support

The Australia & New Zealand 150 (ANZ 150),  compares the ANZ region to the global report.

ANZ 150 Audit & Honour Roll Report (PDF - Released Nov 25)

ANZ 150 Press Release (November 25, 2014)

ANZ 150 - List of Sampled Sites

2014 Global Honor Roll Report (June 11, 2014)

Global Honor Roll Press Release (June 11, 2014)


History & Evolution of the Honor Roll
Since the foundation of OTA in 2005, OTA has worked to track the progress and adoption of best practices, while highlighting early adopters and "North Stars".  In 2009, OTA formally launched the Online Trust Honor Roll and Online Trust Audit, which today is a comprehensive evaluation of a site's best practices in brand and consumer protection, security and privacy.  Through a composite weighted scoring including over two-dozen data points, sites which achieve a score of 80% or greater are named to the Honor Roll.

2015 Honor Roll Highlights

Highlights from the 2015 Online Trust Audit & Honor Roll. Includes Email security deep-dive and Presidential Candidates Audit.

2014 Honor Roll Highlights

Highlights from the 2014 Online Trust Audit & Honor Roll. Includes Australia & New Zealand analysis.

2013 Honor Roll Highlights

Highlights from the 2013 Online Trust Audit & Honor Roll.

2014 Honor Roll Webinar

2014 Online Trust Honor Roll Webinar outlining best practices in brand protection, security and privacy.
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