HomeOnline Trust Audit and Honor Roll

Online Trust Audit and Honor Roll

2017 Online Audit Methodology 

2017 Online Trust Methodology Press Release - (Jan 31, 2017)

2017 Methodology Briefing Deck (Updated February 28, 2017 )
Reflects clarification in scoring including no points for DMARC "naked records", increased weighting on privacy policies and reduced weighting on thrid party trackers.

2017 Recorded Webinar (February 22, 2017)

2016 Online Trust Audit & Honor Roll Highlights

Virtual Press Room - Releases, Quotes, Photos & More

Online Trust Audit & Honor Roll Press Release - June 14, 2016Briefing Panel - June 14, 2016

Summary Briefing  2016 Results Webinar  Presentation PDF - June 28, 2016

Email Authentication Deep Dive & Reality Check - Recorded Webinar - Presentation PDF - July 20, 2016

2016 Methodology - Will Your Site Make The Grade?

2016 Methodology Press Release - March 4, 2016


2015 Online Trust Audit & Honor Report  |  Virtual Press Room 2015

2016 Presidential Candidates Audit - September 18, 2015

2016 IRS Free e-File Audit & Honor Roll - February 24, 2016

2015 Most Trustworthy Online Retailers - (PDF) Press Release

History & Evolution of the Honor Roll
Since the foundation of OTA in 2005, OTA has worked to track the progress and adoption of best practices, while highlighting early adopters and "North Stars".  In 2009, OTA formally launched the Online Trust Honor Roll and Online Trust Audit, which today is a comprehensive evaluation of a site's best practices in brand and consumer protection, security and privacy.  Through a composite weighted scoring including over two-dozen data points, sites which achieve a score of 80% or greater are named to the Honor Roll.

2017 Online Trust Audit Methodology

2017 Online Trust Audit Methodology - Draft

Online Trust Audit & Honor Roll

Briefing Deck (Updated March 6, 2017)

Sep 15, 2016
Online Trust Alliance

The Online Trust Alliance (OTA) issued a call for public comments on criteria for inclusion in the 201.7 Online Trust Audit. Now in its ninth year, the Audit is recognized as benchmark research for evaluating responsible  privacy and data security practices of over 1,000 consumer facing sites across the public and private sectors.

Online Trust Alliance Requests Public Comment for 2017 Online Trust Audit Methodology

Wed, Sep 14, 2016

Annual trust assessment recognizes companies’ commitment to security & privacy

Jun 21, 2016
Executive Gov

Online Trust Alliance‘s 2016 Online Trust Audit and Honor Roll has included the online federal health insurance exchange portal and the White House’s official website on a list of  top sites based on OTA’s consumer protection, data security and privacy criteria.

Jun 17, 2016
Becker's Health IT & CIO Review

Although its rollout in 2013 was a bumpy one, HealthCare.gov is now the second most trusted consumer-facing website, according to the Online Trust Alliance's 8th annual Online Trust Audit & Honor Roll. The OTA is a nonprofit organization seeking to enhance online trust.

Jun 17, 2016
Benchmark Monitor

LifeLock, Inc., (NYSE:LOCK) announced it has been named to the Online Trust Alliance (OTA) 2016 Online Trust Honor Roll for its leadership in security, privacy and consumer protection. “For the internet to thrive, users must trust that their information will be secure and privacy respected.

Jun 15, 2016
Info Security

The Online Trust Alliance (OTA) has named Twitter as the best consumer-facing website for personal information protection. The non-profit has released the results of its 2016 Online Trust Audit & Honor Roll, which recognizes excellence in consumer protection, data security and responsible privacy practices. 

Jun 14, 2016

Consumer services websites are improving their privacy practices while news sites need vast improvements. That’s according to Tuesday’s release of the 8th annual Online Trust Audit & Honor Roll. Conducted by the Online Trust Alliance, this wide-ranging audit looks at nearly 1,000 consumer-facing websites to assess their consumer protections, privacy practices, and data security.

Jun 14, 2016

The eighth annual Honor Roll from the nonprofit Online Trust Alliance measures and scores a broad series of benchmark practices for privacy, security and consumer protection. The 50 top federal government websites have improved very slightly overall this year on a scorecard of security, privacy and consumer protection measures, but more than half still got a failing grade, according to the Online Trust Alliance's 2016 Honor Roll.&nbs

Jun 14, 2016
Ad Week

Twitter finished atop the 2016 Online Trust Audit and Honor Roll list of highest scoring websites in terms of consumer protection, data security and privacy, according to the Online Trust Alliance. Pinterest and Instagram were the other social networks to crack the OTA’s top 10.


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