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Dec 6, 2017
Bloomberg BNA

Consumers often provide their private email addresses to businesses for a variety of reasons, including to receive newsletters, promotional discounts, and alerts on the latest products. However, these emails can quickly pile up and become a nuisance, clogging inboxes on a daily basis.

Dec 6, 2017
MediaPost

Retailers have become better at winning consumer trust. Almost 95% are following best practices for handling email unsubscribes and authentication, according to the 2017 Email Marketing & Unsubscribe Audit, a study by the Online Trust Alliance (OTA), an Internet Society initiative. “Overall this year’s results were strong, with increased adoption of nearly all of OTA’s recommended best practices,” says Jeff Wilbur, director of the

Nov 30, 2017
Dark Reading

It's been quite a week for Uber as the lawsuits from its recent high-profile breach keep on coming. Craig Spiezle, chairman emeritus of the Online Trust Alliance, says the Uber case may spark renewed calls for national data breach legislation. In the past, there's been a general consensus for such a measure because companies must grapple with the cost of  handling the compliance requirements of 48 separate state data breach laws.

Nov 21, 2017

Logitech faced a customer backlash recently, when it quietly announced that it would be intentionally bricking its Harmony Link device; rendering it more useful as a doorstop than a home control hub, and demonstrating the dangers of relying on the internet of things. Craig Spiezle told us that IoT manufacturers have too much independent control over service provision, and the issue is growing: "This speaks to the importance of companies makin

Sep 1, 2017
Bloomberg BNA

Most consumers that actively use emails have received spam. They are annoying, intrusive, and clog up inboxes with clutter. The FTC recently called for public comments on the “efficiency, costs, benefits, and regulatory impact” of the CAN-SPAM Rule. In an Aug.

Aug 30, 2017
CyberScoop

Two coalitions of online and email marketing companies are calling for the Federal Trade Commission to tighten some restrictions on commercial email, including broader use of message authentication protocols like DMARC, more user-friendly opt-out and unsubscribe options and prohibitions on the use of technologies designed to defeat spam filters and other anti-spam tech

Aug 30, 2017
MediaPost

The Online Trust Alliance (OTA), a non-profit and Internet Society (ISOC) initiative, submitted recommendations to the Federal Trade Commission on Wednesday to modify the United States’ anti-spam law. “Looking ahead it is imperative we take a global view, include embracing opt-in as prescribed by CASL and GDPR, and adopt email authentication and related best practices to maximize trust and confidence in the inbox,” states Craig Spiezle, the

Aug 14, 2017
IoT Institute

The Internet of Things poses a hydra-headed security threat. On the one hand, there’s a plethora of applications, devices, communication protocols, software and hardware. And on the other, there’s the variability in security practices across IoT vendors, some of which don’t require end users to follow basic security measures.  While praising the intent behind the proposal, Craig Spiezle, chairman emeritus and founder of the Online Trust Alliance (OTA), wishes the legislation had a broader vision and clearer requirements.

Aug 4, 2017
Bloomberg BNA

The explosion of the internet of things (IoT) means that the cybersecurity threats lurking online can target consumers—including Uncle Sam. Now, a bi-partisan group of Senators want to make sure that Uncle Sam buys only the safest IoT devices. Craig Spiezle, founder of the Online Trust Alliance, said in a statement that “having baseline minimum standards is good because government agencies don’t have to reinvent the wheel when it comes

Jul 26, 2017
Bloomberg BNA

More public companies described “cybersecurity” as a risk in their financial disclosures in the first half of 2017 than in all of 2016, suggesting that board and C-suite fears over data breaches may be escalating. Organizations are realizing that any data they collect can be breached or lost, Seattle-based Online Trust Alliance Executive Director Craig Spiezle told Bloomberg BNA.

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