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Press Releases

Online Trust Forum Keynotes Announced

Wed, Aug 22, 2012
OTA announced keynote speakers and sessions for the Online Trust Forum 2012: The Future of Online Trust & Self-Regulation to be held in San Jose, Calif., October 1-3. The only conference dedicated to a 360 degree perspective of online trust, the 2012 Online Trust Forum provides a unique platform for exploring solutions and educating businesses to help enhance consumer trust, privacy and the security of internet services and commerce.

Sal Tripi of Publishers Clearing House Elected to Chairman

Tue, Aug 14, 2012

Seattle, WA - The Online Trust Alliance (OTA) today announced the election of Sal Tripi, assistant vice president digital operations and compliance, Publishers Clearing House as its 2012-2013 Chairman of the Board, effective September 1. Tripi succeeds TrustSphere CEO Manish Goel, who served as Chairman since 2009 and who will continue to support OTA’s mission of advocating best practices of online privacy and security in his new role as Vice Chairman.

OTA Joins White House in National Effort to Stamp Out Botnets

Fri, Jun 8, 2012
Joining Howard Schmidt, White House Cybersecurity Coordinator, Secretary of Homeland Security Janet Napolitano and FCC Chairman Julius Genachowski, the Online Trust Alliance (OTA), today reiterated its commitment to public/private partnership approaches to online security and privacy by supporting the Industry Botnet Group's "Principles to Reduce the Impact of Botnets in Cyberspace".

Social Media and eCommerce Sites Lead in Security and Privacy

Wed, Jun 6, 2012

Chicago, Illinois - June 6, 2012 - Internet Retailer Conference and Exhibition - The Online Trust Alliance (OTA) today released the fourth annual Online Trust Honor Roll recognizing website adoption of key technologies to help protect consumer privacy and security.  The OTA 2012 Online Trust Honor Roll, determined by a composite analysis of ten security and privacy best practices, honors approximately 30% of top eCommerce sites, 20% of FDIC 100 sites, and 50% of Social Media sites.

OTA Responds to NIST / White House Call for Voluntary Code of Conduct & Privacy Bill of Rights

Mon, Apr 2, 2012

OTA commends the efforts of the White House and Department of Commerce in the development of the Privacy Bill of Rights and the commitment to support a multi-stake holder process to develop a voluntary privacy Code. Since OTA’s formation in 2004, we have advocated for voluntary best practices to enhance online trust and confidence including data privacy protections which we believe is essential to maintaining consumers’ trust in the digital economy. Confidence that user preferences are honored is the foundation of the internet and critical to the long-term growth and vitality of online services. As stated by the President in the launch of the PBR, “even though we live in a world in which we share personal information more freely than in the past, we must reject the conclusion that privacy is an outmoded value.” As stewards of data OTA believes it is essential for industry to embrace this view as it innovates and develops new products and online services.

OTA Submits Comments Supporting Cybersecurity Act of 2012

Fri, Mar 30, 2012
On behalf of the Online Trust Alliance1, I would like to convey our support for S. 2105, the “Cybersecurity Act of 2012, (Act).” As we shared in the 2010, and believe today, such legislation is important to the defense, reliability and resilience of government services and our nation’s critical infrastructure. OTA agrees that cybersecurity is a shared responsibility with multiple stakeholders including the public and private sector.

2012 Top 10 Ways Businesses Can Protect Consumers From Being Fooled

Thu, Mar 29, 2012

Seattle, WA – It has been four years since the world worried about the havoc a virus called “Conficker” might wreak online on April Fool’s Day, while new threats, including the ramped up spread of botnets, virus-laden advertising and malicious spear phishing are increasing.

U.S. Anti-Bot Code of Conduct for ISPs Unveiled

Thu, Mar 22, 2012

More than one in ten U.S. computers are infected by difficult-to-detect “bots” or “zombies,” which “botmasters” can use for anything from sending spam, to eavesdropping on network traffic, to stealing user passwords. OTA joined a unanimous vote at the Federal Communications Commission’s (FCC) Communications Security, Reliability and Interoperability Council (CSRIC) meeting today, approving the voluntary U.S. Anti-Bot Code of Conduct for Internet Service Providers (ISPs),

Online Trust Alliance Members Drive Privacy & Data Protection Innovation at IAPP Global Privacy Summit

Wed, Mar 7, 2012
OTA today announced its executive director and president will provide an important update about advancements in browser based privacy and security innovation this week – joining representatives from OTA member companies in leading sessions at the International Association of Privacy Professionals (IAPP) Global Privacy Summit

The Online Trust Alliance and Members Demonstrate Innovation and Leadership at RSA

Wed, Feb 22, 2012
OTA announced participation by its executive leadership as well as members in over a dozen sessions at RSA 2012. OTA the appointment of Joe St Sauver of the University of Oregon and Internet2 as a technical advisor; and the addition of new members: Twitter, Diebold and OpenX.

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